Key Takeaways

• Why Existing AgeTech Fails in India - Six reasons AgeTech fails, and how India's conditions make each one worse.
• Designing for Seniors Confidence - Seven UX principles for adults 60+, with good and bad screen examples.
• The L.I.F.E. Framework - Leverage our easy-to-use L.I.F.E. framework (available as a FigJam template) to ideate and structure your AgeTech solutions effectively.
• Tech Readiness Checklist - Assess your readiness with a comprehensive checklist to ensure your products are elder-friendly, scalable, and impactful.
• Think Native - Explore strategies for designing AgeTech products that resonate with the cultural, economic, and infrastructural realities of India.

About Pen on Paper

Pen on Paper is a UI/UX design studio in Bangalore, and a winner at India's Best Design Awards 2026. They design apps, websites and design systems for startups and enterprises.

They helped us create this blueprint and map its UX principles from what they've learned shipping products for real users. Designing software for a 70-year-old is a UX problem first, which is why we collaborated with them.